Privacy Policy
Hermione Interiors (“we," “us," or “our") is an interior design studio and online shop based in the Appalachian mountains, in Virginia, USA.
This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or make a purchase, regardless of where you are located. By using our website, you agree to the practices described below.
1. Information We Collect
Information you provide directly
✤ Name, email address, phone number, and mailing/billing address
✤ Payment information (processed securely by our payment provider — we never store your full card details)
✤ Project details, preferences, and notes shared during a design consultation
✤ Messages submitted through our contact form
Information collected automatically
✤ IP address and general location
✤ Browser type and device information
✤ Pages visited, time on site, and referring URLs
✤ Cookies and similar tracking technologies (see Section 6)
2. How We Use Your Information
We use your information to:
✤ Process and fulfill orders from our online shop
✤ Communicate about design projects and consultations
✤ Send order confirmations, shipping updates, and service-related notices
✤ Improve our website and customer experience
✤ Send marketing emails, only if you have opted in (you can unsubscribe at any time)
✤ Comply with applicable laws
3. Online Store and Payment Processing
All payment transactions are handled by a third-party payment processor. We do not store your credit card number or payment credentials. Your payment information is governed by that provider's privacy policy and security standards.
We retain your name, shipping address, email, and order history for fulfillment, customer service, and business record-keeping purposes.
4. How We Share Your Information
We do not sell your personal information. We may share it only in these circumstances:
✤ Service providers: Trusted third parties such as shipping carriers, payment processors, and website hosting providers,
who may only use your data to provide services on our behalf.
✤ Legal compliance: If required by law, court order, or to protect the rights and safety of our business or others.
✤ Business transfer: If Hermione Interiors is sold or merged, your information may transfer as part of that transaction.
We will notify you beforehand.
5. International Visitors and GDPR
If you are located in the European Union, United Kingdom, or European Economic Area, the General Data Protection Regulation (GDPR) or UK GDPR may apply to how we handle your data.
Our legal basis for processing your data:
✤ Contract performance: We process your data to fulfill orders or service agreements you have entered into with us.
✤ Legitimate interests: We may process data for business operations, fraud prevention, and improving our services,
where these interests are not overridden by your rights.
✤ Consent: For marketing communications, we rely on your explicit opt-in consent, which you can withdraw at any time.
Your rights under GDPR include:
✤ Right to access your personal data
✤ Right to correct inaccurate data
✤ Right to request deletion ("right to be forgotten")
✤ Right to restrict or object to certain processing
✤ Right to data portability
✤ Right to withdraw consent at any time without affecting prior processing
✤ Right to lodge a complaint with your local data protection authority
Because we are based in the United States, your data will be transferred to and processed in the US, which may not provide the same level of data protection as your home country. We take reasonable steps to protect your data in transit and at rest.
To exercise any of these rights, please contact us using the details in Section 10.
6. US State Privacy Rights
Privacy laws vary by US state. Regardless of where you are located, we are committed to handling your data transparently and responsibly. The following rights may apply depending on your state of residence:
✤ Right to know what personal data we collect and how it is used
✤ Right to access a copy of your personal data
✤ Right to correct inaccurate information
✤ Right to delete your personal data, subject to certain exceptions
✤ Right to opt out of the sale of personal data (we do not sell personal data)
✤ Right to non-discrimination for exercising your privacy rights
California residents (CCPA/CPRA): You have the right to know, access, delete, and opt out of the sale or sharing of your personal information. We do not sell or share personal information for cross-context behavioral advertising. To submit a request, please contact us at the email below. We will respond within 45 days.
Virginia residents (VCDPA): You have similar rights to access, correct, delete, and port your data, and to opt out of targeted advertising or data sales. Neither applies to our current practices, but you may contact us with any request.
Other states: We will honour reasonable data requests from residents of any US state to the best of our ability, in the spirit of applicable privacy legislation.
7. Cookies and Tracking Technologies
Our website uses cookies to support site functionality, analyze traffic, and remember your preferences. You can control or disable cookies in your browser settings, though doing so may affect parts of the site including the shop checkout.
Types of cookies we use:
✤ Essential: Required for the website and store to function
✤ Analytics: Help us understand how visitors use the site (e.g. Google Analytics)
✤ Preference: Remember your settings and choices
If you are visiting from the EU or UK, you will be presented with a cookie consent notice before non-essential cookies are activated.
8. Data Retention
We keep your personal data for as long as needed to fulfill the purposes described in this policy, meet legal and accounting obligations, and resolve any disputes. When data is no longer needed, we delete or anonymize it securely.
9. Security
We use SSL/TLS encryption for data in transit and work only with payment processors that maintain PCI-DSS compliance. While we take reasonable precautions, no internet transmission is completely secure, and we cannot guarantee absolute security.
10. Children's Privacy
Our website is not directed at children under 13 (or under 16 for visitors in the EU/UK). We do not knowingly collect personal information from children. If you believe we have done so inadvertently, please contact us and we will delete it promptly.
11. Third-Party Links
Our website may link to third-party sites. We are not responsible for the privacy practices of those sites and encourage you to review their policies independently.
12. Changes to This Policy
We may update this policy from time to time. Material changes will be reflected in the “Last Updated" date at the bottom of this page. Continued use of the website after changes are posted constitutes acceptance of the revised policy.
13. Contact Us
For privacy questions, data requests, or concerns:
Hermione Interiors LLC
Virginia, USA
maisie@hermioneinteriors.com
hermioneinteriors.com
We aim to respond to all privacy inquiries within 10 business days, and within the timeframes required by applicable law where those apply.
Last updated: June, 2026
